William Stroever, co-chair of the Intellectual Property Department, dedicates his practice to counseling businesses for growth and success through the use of intellectual property strategies. He has represented a wide range of clients, and has particular experience in the areas of consumer and biomedical products. Willie has also counseled numerous clients operating non-traditional businesses in online marketplaces.
His approach to creating a comprehensive IP strategy includes:
- Assisting in the identification of protectable intellectual property assets and their monetization for maximum business impact
- Developing local and worldwide intellectual property protection, licensing, and enforcement programs
- Exploring opportunities for brand expansion including licensing and co-branding
- Facilitating the use of new media platforms and formats for brand promotion and customer engagement including domain naming
- Creating trademark, copyright, and trade secret guidelines and procedures for internal use, and for use by business partners, customers and vendors
- Transfers of intellectual property, including licensing and assignment
- Advocating for IP rights in litigation in state courts, federal district courts, United States Courts of Appeal, the Trademark Trial and Appeal Board, and other administrative bodies
Willie is a member of the American Bar Association, International Trademark Association, American Intellectual Property Law Association, and the New Jersey Intellectual Property Law Association. He also serves as a board member of Family Promise of Morris County, an organization dedicated to ending the crisis of homelessness.
He is admitted to practice in New Jersey and Massachusetts.
As published in: Bloomberg BNA June 20, 2018
As published in: Law360 March 16, 2018
As published in: Law.com March 14, 2018
As published in: Bloomberg Big Law Business March 13, 2018
As published in: World Intellectual Property Review March 13, 2018
As published in: NJBIZ March 12, 2018
As published in: Law360 March 12, 2018
Intellectual Property Law June 4, 2018William W. Stroever